We Failed Our High School Seniors. They Will Do Better.

Today I’m venturing beyond the normal subject matter of my blog to share a more personal reflection.  For those who prefer reading about marketing and media, my apologies for this deviation.  For What It’s Worth will return to its regular programming with my next post. We let down our high school seniors and they have … Continue reading We Failed Our High School Seniors. They Will Do Better.

Your Status Meetings Are Against the Law

"Let's go around the room and get everyone's updates.  Fred, we'll start with you." Similar to the deafening roar emitted from race cars immediately following the "start your engines" announcement at the track, the words above are a virtual guaranteed trigger for everyone but Fred in the status meeting to open their phones or laptops … Continue reading Your Status Meetings Are Against the Law

The Masters App – A Tradition Unlike Any Other

Perhaps this is a bit late but before Bubba Watson hangs the green jacket in his closet and this year’s tournament fades from view I wanted to share my thoughts on the Masters digital experience. The leadership of Augusta National has been rightfully criticized in my view for their unwillingness to expand the television windows.  … Continue reading The Masters App – A Tradition Unlike Any Other