How Phil and Professional Golf Forgot About the Fan

Phil Mickelson has taken a beating the past month for his reckless and foolish comments about the Saudi-backed “Super Golf League.”  The responses from other players, sponsors and the media are understandable – you can’t ignore or whitewash the things he said. The PGA Tour also came down hard on Phil.  The officials at the … Continue reading How Phil and Professional Golf Forgot About the Fan

When I Worked With Andrew Cuomo

My first employer after college was H.E.L.P., Inc, a not-for-profit organization that built and operated transitional housing facilities for the homeless in New York.  I remember nervously sitting in the conference room at H.E.L.P.’s headquarters on 33rd Street for my interview with the organization’s founder and president, Andrew Cuomo. It was 1991.  No one had … Continue reading When I Worked With Andrew Cuomo

We Failed Our High School Seniors. They Will Do Better.

Today I’m venturing beyond the normal subject matter of my blog to share a more personal reflection.  For those who prefer reading about marketing and media, my apologies for this deviation.  For What It’s Worth will return to its regular programming with my next post. We let down our high school seniors and they have … Continue reading We Failed Our High School Seniors. They Will Do Better.

Your Status Meetings Are Against the Law

"Let's go around the room and get everyone's updates.  Fred, we'll start with you." Similar to the deafening roar emitted from race cars immediately following the "start your engines" announcement at the track, the words above are a virtual guaranteed trigger for everyone but Fred in the status meeting to open their phones or laptops … Continue reading Your Status Meetings Are Against the Law